3D Model of the Capitol District TownePlace Suites Created in Unreal Engine to Speed Up Design Process and Give Designers More Freedom
Creating the look and atmosphere of a new hotel is a complex undertaking, with every design decision needing to be weighed and approved. The TownePlace Suites in downtown Nashville was no different, so design and development team The Gettys Group turned to visualization experts Theia Interactive to help give it an advantage. In response, Theia created a fully rendered, high-quality 3D build of the hotel in VR, giving the designers the ability to walk its virtual halls and make design changes on the fly – saving time and money.
“Building a high quality 3D model in VR, The Gettys Group was able to save a huge amount of time without sacrificing anything – in fact, it actually gave them more options than ever before,” said Bill Fishkin, president and co-founder of Theia Interactive. “By taking advantage of new technologies like VR and game engines, we can provide designers more flexibility at a fraction of the cost, changing how hospitality design is done.”